Tag Archives: gary malcolm

How to blog as a councillor: examples from Ealing and Nottingham

Earlier in the month I talked about how the “little and often” rule is a good approach for candidates and those elected to public office when using the internet to keep in touch with voters. There have been two good recent examples of blog posts from Liberal Democrat councillors that illustrate the different roles blog posts can play in that.

First, Ealing Councillor Gary Malcolm and his short, simple summary of a residents’ association AGM. That sort of quick but very local information often has a ready audience, because even diligent readers of local newspapers rarely get that much information about what is happening day to day with local services.

Second, there is a post from The Voice’s own Alex Foster, who is also a councillor in Nottingham. His post, So What’s Going on at Broad Marsh?, takes a story which has been in the local news but provides the context and explanations which the local media very rarely have the time or space for. Yet for a big issue such as the fate of the centre of a town, again there is very often a ready audience for that sort of background and extended information.

If you are blogging with a local or national audience in mind, building up an audience usually takes time (hence the tortoise wins out over the hare). These seven tips for building up your traffic levels will help. Whether you are a new or experienced blogger yourself, you may also find our compilation of “how to blog” posts useful:

Blogging Guide

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Recent Comments

  • User AvatarEddie Sammon 23rd Apr - 10:52pm
    This is good stuff, I saw it whilst browsing some other sites. I think there needs to be a sea change in opinion on the...
  • User AvatarMartinB 23rd Apr - 10:17pm
    Paul Barker “The article & most of the comments strike me as a bit naive, the survey will be open to our enemies & any...
  • User AvatarRichard Dean 23rd Apr - 9:42pm
    @John Dunn "For Ukip MEP think (St George), and for the Brussels EU establishment think (Dragon)." For UKIP supporter, think fairy tales.
  • User AvatarRichard Dean 23rd Apr - 9:29pm
    @John Dunn What is your point?
  • User AvatarEddie Sammon 23rd Apr - 9:29pm
    Thanks Jenny. Some radical liberals think people should be "free to copy" because apparently electronic data isn't "scarce", but it's completely not true because websites...
  • User AvatarSuzanne Fletcher 23rd Apr - 9:25pm
    for John Dunn who says " To aid your thinking, remember that today is St Georges Day. For Ukip MEP think (St George), and for...