Tag Archives: gary malcolm

How to blog as a councillor: examples from Ealing and Nottingham

Earlier in the month I talked about how the “little and often” rule is a good approach for candidates and those elected to public office when using the internet to keep in touch with voters. There have been two good recent examples of blog posts from Liberal Democrat councillors that illustrate the different roles blog posts can play in that.

First, Ealing Councillor Gary Malcolm and his short, simple summary of a residents’ association AGM. That sort of quick but very local information often has a ready audience, because even diligent readers of local newspapers rarely get that much information about what is happening day to day with local services.

Second, there is a post from The Voice’s own Alex Foster, who is also a councillor in Nottingham. His post, So What’s Going on at Broad Marsh?, takes a story which has been in the local news but provides the context and explanations which the local media very rarely have the time or space for. Yet for a big issue such as the fate of the centre of a town, again there is very often a ready audience for that sort of background and extended information.

If you are blogging with a local or national audience in mind, building up an audience usually takes time (hence the tortoise wins out over the hare). These seven tips for building up your traffic levels will help. Whether you are a new or experienced blogger yourself, you may also find our compilation of “how to blog” posts useful:

Blogging Guide

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Recent Comments

  • User AvatarRC 22nd Dec - 9:05am
    @ Malc "In the other I don’t share your confidence that Paul Burstow will hold his seat, I have that down has a Tory gain."...
  • User AvatarCharles Rothwell 22nd Dec - 8:26am
    Ever since Thatcher and her 'break-through' in recruiting C1 and (in particular) C2 voters away from Labour, the Tories have obviously had huge problems in...
  • User AvatarIan Sanderson (RM3) 22nd Dec - 8:11am
    I think this country have lost the plot on immigration. Some random examples: Overseas students are, as David Blake says, a possible cohort of people...
  • User AvatarMark Argent 22nd Dec - 2:51am
    If we do find ourselves in the position of being the king-makers, might the argument not be partly pragmatism (deciding which party would offer a...
  • User Avatarstuart moran 22nd Dec - 2:04am
    Sarah Noble So there is one based on your (not unbiased) view. Looking at the odds, the best I can see are 5/1 on for...
  • User Avatarmalc 22nd Dec - 1:57am
    Sesenco It really isn't that complicated. I was in Withington when the LibDems won the seat, it has a large student population and nearly all...