Tag Archives: gary malcolm

How to blog as a councillor: examples from Ealing and Nottingham

Earlier in the month I talked about how the “little and often” rule is a good approach for candidates and those elected to public office when using the internet to keep in touch with voters. There have been two good recent examples of blog posts from Liberal Democrat councillors that illustrate the different roles blog posts can play in that.

First, Ealing Councillor Gary Malcolm and his short, simple summary of a residents’ association AGM. That sort of quick but very local information often has a ready audience, because even diligent readers of local newspapers rarely get that much information about what is happening day to day with local services.

Second, there is a post from The Voice’s own Alex Foster, who is also a councillor in Nottingham. His post, So What’s Going on at Broad Marsh?, takes a story which has been in the local news but provides the context and explanations which the local media very rarely have the time or space for. Yet for a big issue such as the fate of the centre of a town, again there is very often a ready audience for that sort of background and extended information.

If you are blogging with a local or national audience in mind, building up an audience usually takes time (hence the tortoise wins out over the hare). These seven tips for building up your traffic levels will help. Whether you are a new or experienced blogger yourself, you may also find our compilation of “how to blog” posts useful:

Blogging Guide

Posted in Online politics | Also tagged and | Leave a comment



Recent Comments

  • User AvatarDavid Evershed 1st Aug - 1:42am
    Globalisation has meant that products once made in the Uk are now often made in Asia and services, like computer programming, once provided by UK...
  • User AvatarDavid Allen 1st Aug - 1:13am
    We get a lot of these LDV "Labservatives go crazy in Little Wotting" articles. Invariably, before we can understand what is really going on, we...
  • User AvatarMatGB 1st Aug - 12:57am
    Mike, that's part of the agreement with the Tories, although they haven't agreed to it yet they have agreed to run a consultation on it.
  • User AvatarRichard Dean 1st Aug - 12:43am
    @James Brough No, the LibDems were not known as the Liberals then, nor are they the Liberals now. The Liberals still exist as a separate...
  • User AvatarMike Drew 1st Aug - 12:40am
    Why not scrap the Cabinet system and run by proportionate committees - no need to worry about joint administrations. Back in the days of Avon...
  • User AvatarDavid Allen 1st Aug - 12:39am
    Clegg should have been forced out for that and for any number of other errors and betrayals. But he wasn't, because too many of us...