Tag Archives: robert winnett

Opinion: Attack YouGov if you want to – but at least say who you are

Last week’s Daily Telegraph article attacking YouGov’s polling raises some disturbing issues about the quality of political debate as we fast approach the general election.

Firstly, the article’s authors seem to have no understanding about how polls should be conducted. They complain that the raw data in one large aggregated survey “were…‘weighted’ using an undisclosed YouGov formula which reduced the lead to sex per cent .” But all reputable pollsters know that their sample will not usually be representative of the population, for example by having too few women or too many Guardian

Posted in Op-eds and Polls | Also tagged , , and | 4 Comments
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Recent Comments

  • User AvatarMichael BG 20th Jan - 1:00am
    @ matt I note you have responded to my facts with your beliefs. I can only state the facts and hope they will change your...
  • User AvatarKatharine Pindar 20th Jan - 12:31am
    Duncan Brack, please tell ordinary members like myself more about how the Federal Policy Committee decides on topics for Federal Conference. I am rather confused....
  • User AvatarMark Goodrich 20th Jan - 12:19am
    Final comment on the polling. There really is some interesting conclusions in the detailed numbers. Despite support for the negotiating objectives, people think leaving the...
  • User AvatarDavid Pocock 20th Jan - 12:17am
    I'm glad to see it is being taken seriously. I feel the party has the right principles in this area; for way too long the...
  • User AvatarJennie Rigg 20th Jan - 12:12am
    Thanks for that diplomatic response, Duncan. I'm glad to see that LDV has corrected the spelling errors that were in earlier drafts of this report...
  • User AvatarMark Goodrich 20th Jan - 12:08am
    On the post May speech, YouGov polling, I would have expected initial support and a bounce. The speech was well delivered, I think there was...