Conservative Press Office gets it wrong, again

If your political party launches its first entirely online advertising campaign several years after another party first did the same, do you:

a. Claim you are first anyway and hope no-one notices?, or
b. Something else

If your answer is (a), congratulations – you work for the Conservative Party. And well done on finally catching up with what the Liberal Democrats have been doing with advertising for several years 🙂

(Insert outrage about PR, spin, fibs, dishonesty etc. to your taste here).

PS I wonder if the person who decided to claim they are first when they’re not is the same person who decided to claim they hadn’t changed their logo when they had? There seems to be a bit of a pattern here…

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This entry was posted in Online politics.
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6 Comments

  • Interesting that they claim it is both “general” promotion and “exclusively online”. Have they given up generally campaigning offline?

  • You see, the CCHQ just got its first PC, and they got so excited about finding the internet, that they couldn’t even imagine, that some other party might have found it before them. The Tories must be forgiven, they’re a bit slow to catch up, that’s why they are called “Conservatives”.

  • Sounds like Grant Shapps was involved somehow.

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