Mark Pack

This is not a negative advert

By | Sun 13th February 2011 - 9:55 am

The political advertising put out by people who disdain negative ads is often too self-consciously worthy to be effective. John Hickenlooper’s advert as part of his successful run for Governor of Colorado however was rather different – and was rated as being very effective by those watching the race:

It is, of course, not a patch on the Luis Fishman advert which has to be seen to be believed. Fishman lost, perhaps not surprisingly.

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