Tag Archives: loughborough university

We Liberal Democrats are used to not getting our fair share of media attention. Since last year’s general election, that has got even worse. However, we still aren’t getting anything like the coverage we should have based on our size.

Research carried out by the University of Loughborough during the EU referendum campaign shows that we are only being included in 1% of both press and broadcast media. Mind you, the official opposition doesn’t fare that much better, although that has definitely changed in the last few days.

If you were thinking that there was a gross over-representation of right wing men, the study confirms your instincts.

The debate is highly presidential in character, focussing on key individuals. The top six individuals are all right-of-centre and are all men. Despite concern expressed by left-of-centre and female politicians about media coverage it’s still largely a ‘Tory story’ and a male dominated, ‘blue-on-blue’ tale at that.

So who are the main media performers?