The new Scottish Party Political Broadcast is going out right now. It’s focused on the idea of putting a penny on tax for education and features parents from across Scotland talking about their experience of parenting, the challenges they face and their hopes for their children’s futures. Enjoy!
One of the participants is Wendy Chamberlain, who joined the party in the wake of the election and introduced Willie Rennie at Autumn Conference.
Willie Rennie said:
Fit for the future is more than a sound bite. It is the fundamental challenge that we face as a country. At the moment, someone’s ability to get on in life has as much to do with their family background as their skills.
Children from poorer backgrounds are less likely to do well in school. Less likely to go to university. Less likely to enter the professions. More likely to go to prison. More likely to die young. That needs to change. But this means moving on from the divisions of the referendum and taking urgent, positive steps to improve education.
Getting fit for the future means building a Scotland where every child at nursery or school today has every opportunity to fulfil their potential. That is what our penny for education policy will help deliver. Extra help to close the gap and boost nursery care, support for pupils in schools and extra college places. It will head off the £500m of SNP cuts that will hammer education budgets.
Our new party broadcast will set the tone for a Scottish Liberal Democrat conference focussing relentlessly on the positive things that we can do over the next five years to get Scotland fit for the future.
One Comment
Not in Scotland, but I’m always interested in looking at strategies. A whole advert on one policy? Afraid to say that I am sceptical, but it might rouse some interest.