Tag Archives: barry goldwater

Five of the best political adverts: Daisy Girl

This week we’re running a series featuring five of the most effective political adverts. Today it’s a trip back in time and across the Atlantic to a US Presidential campaign:

As yesterday’s featured Conservative Party advert showed, often with political adverts a little bit of controversy makes the message go a long way.

That too is true of probably the most famous political TV advertisement, the “Daisy Girl” advert screened but the once by the 1964 Lyndon Johnson Presidential campaign. It starts with a young girl innocently counting the petals on a flower, but then switches to an ominous voiceover counting down to zero. The screen is then filled with a mushroom cloud from a nuclear explosion.

The advert played on fears that Johnson’s opponent, Barry Goldwater, was willing to use nuclear weapons in Vietnam. The controversy resulted in the advertisement being pulled – but also in widespread media coverage which spread the advert’s message far and wide:

Posted in Op-eds | Also tagged and | 2 Comments
Advert



Recent Comments

  • Roland
    Attach an Apple Air Tag to your sign, whilst it won’t stop the sign being removed, you stand a good chance of locating where it’s been taken to…...
  • John Marriott
    @Peter Martin Under PR I reckon that, with their current opinion poll rating of around 12%, the Lib Dems might expect to get around 78 seats at Westminster. @...
  • David Blake
    Many years ago, my girlfriend at the time was living in a flat owned by the local Conservatives. One weekend all the power went out. The fusebox was in the ba...
  • Tom Hannigan
    The 3 main parties in Ireland frequently nominate more than one candidate in our multi seat constituencies which can have 3,4 or 5 seats. It depends on what you...
  • Peter Martin
    @ Andrew, You seem to be somewhat contradictory on your "solidarity fund". Whatever you want to call it it will mean that if someone moves to Germany fro...