Tag Archives: lionel zetter

Book review: Lobbying by Lionel Zetter

Lionel Zetter’s book, Lobbying: The Art of Political Persuasion, has become the default British guide to how lobbying works. A detailed publication of over 450 pages, it is a ‘how to’ guide for the profession that also acts as an introduction to lobbying for people whose encounter with the subject has previously been mainly through the medium of newspaper headlines about scandals.

It is an insider’s account – Zetter was voted Public Affairs Personality of the Year in 2008 by readers of Public Affairs News – and unashamedly argues about the benefits of lobbying in a democracy. As Zetter’s book …

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