Opinion: CentreForum’s parenting report is a step in the right direction

Liberal think tank CentreForum has produced a report, Parenting Matters, which advises the Government to do more to promote better quality parenting, specifically targeted at those families who need it most.

Much of the publicity surrounding the report concentrated on its “5 a day” campaign which suggests that parents should:

    1. Read to their child for 15 minutes
    2. Play on the floor with their child for 10 minutes
    3.  Talk to their children for 20 minutes every day with the television off
    4. Adopt positive attitudes to their child and praise them frequently
    5. Give their child a nutritious diet to aid development.

The report marries together evidence which suggests that the first five years of a child’s life are critical to development, that quality of parenting is the most important factor in this period, and that children from poorer backgrounds are more likely to have poorer cognitive skills. It suggests that the case for intervention by the state in an area traditionally regarded as private and beyond its reach is compelling:

Indeed, if we consider a core element of liberalism to be allowing each individual to realise their full potential, such a squandering is in fact itself deeply and fundamentally illiberal.

Sensibly, the author has looked at countries where child wellbeing is highest, like Holland and Sweden. The UK languishes at 21 on this list.  A Swedish parenting support programme which begins ante-natally and continues for several years after the child is born is cited as a success.

The report highlights that universal provision of parenting support often fails to attract those in lower-income groups who need it most and looks at ways of incentivising attendance — perhaps by using the benefits system to reward not only attendance, but positive engagement with the process by topping up child benefit. This, they argue, would also help to tackle poverty and inequality.

Personally, I’m glad to see a report which recognises the growing body of evidence about the toxic effects of stress hormones on the developing brain and which emphasises positive engagement with the child. Too many regime-orientated parenting experts focus on taming, rather than nurturing, children.

While it’s a step in the right direction, I feel that the report could have concentrated further on one area that it recognises as an important factor — breastfeeding.  Professor Stewart Forsyth of the Dundee Infant Feeding Study has said quite categorically that:

“Breastfed children from lower socio-economic groups had better outcomes than formula fed children from more affluent families”

If we know that human milk is an important factor in tackling health inequalities, surely we should take a more radical approach in encouraging breastfeeding? We know that breastfeeding initiation rates amongst people in lower socio-economic groups remain worryingly low.  However, if you look at OECD figures,  breastfeeding rates are much higher and duration longer in Scandinavian countries. In Norway, 75% of mothers are breastfeeding when their baby is six months old.  The Government’s 40 year old policy of unequivocally supporting breastfeeding and banning promotion of breast milk substitutes has to be relevant.

Anyone who has a baby in this country will be bombarded with free samples and “advice” from companies who manufacture baby milk, from early in their pregnancy. While companies are not allowed to specifically promote or discount their infant formula, their giveaways are not charitable. They are marketing tools designed to increase their profits.  Much of the information, plastered in brand logos, will be handed out in health centres and hospitals. Some even have their own breastfeeding advice lines.   There’s clearly a conflict of interest there.

It’s time to look at fully incorporating the International Code on the Marketing of Breastmilk Substitutes into UK law. This would ban any promotion of infant formula within the health care system.  The current Infant Feeding Regulations do not go far enough, nor do they protect the rights of parents regardless of how they choose to feed their babies.

There would inevitably be huge opposition to such a move from the baby food industry, but surely the Government should put the long term health benefits above commercial interests.

I am disappointed that CentreForum did not examine the issues surrounding breastfeeding in greater detail. Simply saying that “the importance of breastfeeding could be emphasised” is not enough. We have more than enough breastfeeding promotion. What we need is targeted, expert support available for mothers round the clock combined with action to curb the power of the artificial baby milk manufacturers. Without that action, promotion is like offering a bowl of delicious soup and giving a fork to eat it with.

I also think that kids shouldn’t leave school without some understanding of the basics of child development and good parenting. If the Government adopts the 5 a day idea, then it should start giving that message out as early as possible.

Despite all that, though, this report is a valuable contribution and should be taken seriously by ministers.

* Caron Lindsay blogs at Caron’s Musings.

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15 Comments

  • Excellent summary of what sounds like an important report. Nick Clegg’s insistence on targetting resources at early years education and support is something I’m very pleased with so far.

  • Tim Holyoake 7th Aug '11 - 5:44pm

    The Professor Forsyth link appears not to work? I’d be interested to read what he says as I doubt he’s claiming cause and effect, merely a correlation?

  • Caron Lindsay 7th Aug '11 - 6:05pm

    Tim, that link doesn’t work, sorry. I was trying to link to Prof Forsyth’s PowerPoint presentation about the Dundee findings. I saw him give it some time ago. I have it on my pc, The only thing I can suggest is to find it the hard way – go to Google, type in Stewart Forsyth dundee infant feeding study and one of the things that comes up leads to the presentation. I’m sure there must be an easier way, but I’m not technically literate enough to work that one out.

    The body of evidence on the benefits of breastfeeding for both mother and baby is too huge to ignore and I really feel it’s high time we took real action to curb the power of formula manufacturers and increase our breastfeeding rates to Scandinavian levels.

  • Ruth Bright 7th Aug '11 - 6:47pm

    Quite right.Two thoughts:

    1.. The promotion of so-called “follow-on” milk (for children over 6 months) is blatantly used to circumvent the rules on non-promotion of artificial milks to newborns.

    2. How do we help women in our own party who are breastfeeding? My own experience taught me that the overwhelming attitude to me as a breastfeeding parliamentary candidate was: ” yuk”!

  • I don’t think that removing the companies from the process would make the improvments we would hope for- at least not in the next generation. My experience with new mums is that those from a lower socio-economic background have very negative attitudes to breastfeeding- often tied into their own personal image- by the time they are really being asked to consider the options (when they are pregnant, and without stereotyping they are often much younger than those from more educated or affluent backgrounds) they don’t even want to consider the possibility of breasteeding. The normalising of breast feeding as the “normal” choice across society has to occur alongside the removal of formula milk companies from the debate.

    Also, from a health provision pov -in my relatively recent experience. How I intended to feed my baby wasn’t mentioned in my antenatal care at all. It wasn’t discussed until my baby was born and I asked if I could feed her. What chance do we have of increasing rates if this is how we manage antenatal care.

  • Maybe the report doesn’t concentrate on breastfeeding because midwives and health visitors are all ready pushing this message so much? Whereas not one professional mentioned about reading a book every day, getting on the floor to play or switching the television off to talk. It’s only when children start school at 4 that you get told this – rather too late!

    Breastfeeding only covers the first few months of the five years. I prefer this approach in that you feel there is still hope for your children even if, for whatever reason, you didn’t breastfeed. It also means there is a role for the father or grandparents.

  • Simon McGrath 7th Aug '11 - 9:46pm

    When I heard about the report i thought it sounded like the nanny state but thinking about it, it makes sense. There are such big differences between groups, which can’t all be down to heredity that the idea of the 5 a day seems like a good one if it will help disadvantaged children get a better start in life.

    I have seen the report on breastfeeding that Caron refers to (I cant find it on google) , it may have been in the BMJ. I am pretty sure they controlled for factors like the mothers education and still found significant differences in areas like literacy years afterwards.

  • I would urge some caution around evangelising breast feeding. My wife was unable to do so despite much pain and the best efforts of the excellent midwifes who were involved with her care. The problem first became evident when our daughter was kept in hospital for 12 days after failing to thrive. For a few weeks we were able (with much difficulty) to express a small amount but were left with no option but to use formula for the majority of feeds.

    Because of the hype around breast feeding during the ante natal stage my wife was left with a feeling of failure that her GP felt was a significant factor in a lengthy period of PND. And this is not because of my wife’s inability to understand the facts and reality of the situation, she is an extremely experienced and qualified nurse (RN1 / RGN depending on your age!) including a significant amount of time as a practice nurse.

    It’s also worth noting that my daughter is healthy, happy and thrives both in school and socially. Having just finished her sats (age 7) she was above average in all areas. I would put this down to good parenting a superb mother (and enthusiastically average father!) a happy home environment, healthy diet and lots of love and support.

    Breast may be best, but not everyone can feed their child in this way. When our daughter was born, there was little or no support for mothers who feel like failures because they cannot.

  • Caron Lindsay 8th Aug '11 - 9:55am

    Clair, I think you’re spot on – and we need to deal with these personal image and cultural issues. I think we need to do both – implement WHO Code and educate, from a very early age. You’re also right about antenatal education. La Leche League did some years ago, and maybe still do, ante natal breastfeeding classes, about 6 hours’ worth, and they were really good at preparing people for the needs of the baby and what to look for as signs things were going well and how to deal with problems. I always used to encourage people to come along to my groups during pregnancy, too.

    Steve, as someone who came within a whisker of giving up breastfeeding when my daughter was very small, I understand what your wife went through. Nobody should be made to feel guilty. If you look at the Dept of Health’s figures, 90% of those who give up in the first few weeks would prefer to keep going. I think the NHS is letting those women down by not providing sufficient knowledge and support. It’s better than it used to be in some places, but still quite patchy. When I was a breastfeeding counsellor, I was shocked that some health professionals lacked knowledge that I would consider to be basic and others gave advice that was just plain wrong.

    The evidence for the benefits of breastfeeding is compelling and we can’t lie to people about that. By the same token, those who encountered problems and were not able to continue should not be blamed. We need better support and information.

  • Caron Lindsay 8th Aug '11 - 10:02am

    Maria, nobody’s saying your child is doomed if you don’t breastfeed, but the evidence is there that it brings health benefits, real, long term health benefits, for mother and baby and should be encouraged. What we do now is cruel – over promoting breastfeeding without giving decent support to mothers who have problems in many cases. Virtually every breastfeeding problem has a breastfeeding solution.

    As far as fathers and grandparents being involved in playing with the child, well, of course. And mothers need to too. I like that part of the report – I just feel that they didn’t go far enough on the breastfeeding angle. I have seen people moan, though, that they can’t feed the baby because a selfish mother insists on breastfeeding him or her. That is such a load of nonsense. There’s so much more other members of the family can do with the baby and to support the mother.

  • Ruth Bright 8th Aug '11 - 12:06pm

    Caron – thank you for sharing your expertise on this issue. I think what would have helped me most was a generally more supportive attitude to women who are nursing older babies or toddlers. Most people are OKish about a woman feeding a newborn in public but I have experienced outright hostility to my breastfeeding a child over a year/18 months even though the World Health Organisation recommends nursing for 2 years plus.

    Steve – I sympathise greatly. As someone who breastfed one child for three days and breastfed another child for three years I found everyone and her auntie had an opinion on my actions in both cases!

  • Chris Paterson 9th Aug '11 - 12:30pm

    Caron – just to say thank you for your positive and fair response to our report. I am very pleased that you felt the report makes a valuable contribution in the crucial area of a child’s early years. I fully take on board your point about breastfeeding. We did look in detail at the evidence that clearly identifies the link between breastfeeding and both later health and cognitive outcomes. There is also clear evidence of a significant social gradient in terms of breastfeeding which is one of the many factors linked to the lack of social mobility in Britain. I accept entirely that this is an area that requires greater attention, while always bearing in mind the comments from yourself and other contributors recognising that many people may encounter difficulties with breastfeeding and that this requires sensitivity.

    The key point behind the report was to recognise that information on the activities that aid child development in the crucial early years is not shared equally by all. It then looks at ways of getting this information into the hands of all parents, beyond simply those who already see it as ‘obvious’. It is difficult to see how the desire to have this information more widely available can be anything other than a positive thing.

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