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It’s time to buy British – and mean It

President Trump’s new tariffs on British exports aren’t just a bump in the road they’re a direct threat to our economic independence. The Office for Budget Responsibility says they could knock a full percentage point off our GDP by 2026–27. That’s not abstract. That’s real people losing jobs. Real businesses, especially in places like the North East, struggling to survive.

We can’t afford to shrug this off. If we’ve learned anything from recent years, it’s that we need to be more self-reliant, more rooted, and far less dependent on volatile international partners. That starts with something simple: choosing to buy British, not as a token gesture, but as a conscious act of resilience and solidarity.

Backing our own

We’ve got world-class small businesses across the UK, family shops, independent bookshops, local food producers, run by people who care deeply about what they do and the communities they serve. They already make up over 60% of private sector employment. Every time we choose them over a multinational, we’re doing more than supporting a local business, we’re helping keep our high streets alive, our communities stable, and our economy balanced.

For too long, our towns have been hollowed out by the same big chains, offering the same tired products. The money we spend there often disappears offshore. But when we choose local, we keep that money circulating in our economy. We create jobs, nurture pride, and get something better in return, better service, better quality, and a genuine sense of connection. That’s how we build strong communities, not just strong economies.

Real leadership, real partnerships

This isn’t just about reacting to Trump’s policies. It’s about shifting our whole approach. When Ed Davey praised the Prime Minister for backing a military coalition to defend Ukraine, he was absolutely right, but he also called for the same level of ambition to build an economic coalition to push back against protectionism. We need to lead with ideas, with partnerships, with action.

Posted in Op-eds | 21 Comments
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