The Liberal Democrats built their electoral success on the three ‘Cs’: Concentrate, Communicate and Campaign. The campaigning zeal of the Party took us from a handful of councillors and a few MPs dotted around the Celtic fringe in the mid ‘Seventies to a truly national party, with over 3,500 councillors, 60MPs, power and influence in the Welsh Assembly and Scottish Parliament, power and influence in over 150 councils, from Newcastle to Newquay, Liverpool to Islington.
Campaigning is the life blood of the movement we endeavour to create around the drive to seize and redistribute power. We do this by the simple means of helping people to take and use their power in their communities. Campaigning succeeds by involving people beyond the party in our campaigns. It energies and strengthens communities and nurtures the tolerance that comes from understanding others and identifying the common causes that link us. These common causes centre upon the injustice stemming from subjection to illegitimate power – be that banks that gamble with our money and provide shocking service, supermarkets that drive farmers to ruin and fix prices or bureaucrats who entangle citizens in red tape and restrict people’s opportunities.