Tag Archives: imprint

Imprints on online political ads?

Do you remember Bingo graphic that Grant Shapps tweeted last month, which not only went viral but attracted a lot of parodies?

At the time nobody commented on the fact that the ad did not have an imprint. Party activists all know that any printed political literature must have a ‘Published, promoted and printed …’ imprint on it, and not having one can be a criminal offence during election time. And yet there is no such requirement for online ads.

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