Tag Archives: peter holt

Mark Pack

Should local councils still have to run long, wordy adverts in local newspapers?

By Mark Pack | Thu 17th March 2011 - 12:57 pm

It’s very common to see local councils advertising in local newspapers, and they are often one of the main sources of advertising revenue for the local press. That can cause conflicts over whether there is improper influence at work and also over whether councils should shift money elsewhere, risking plunging the local press into enforced cutbacks in its news coverage as income shrinks.

But there is another question, which is whether many of the adverts are any good – especially those which are text heavy and laden with legal terms required by law. That’s the case that Bristol Council’s Peter Holt …

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