Tag Archives: robert winnett

Niklas Smith

Opinion: Attack YouGov if you want to – but at least say who you are

By Niklas Smith | Sat 3rd April 2010 - 5:50 pm

Last week’s Daily Telegraph article attacking YouGov’s polling raises some disturbing issues about the quality of political debate as we fast approach the general election.

Firstly, the article’s authors seem to have no understanding about how polls should be conducted. They complain that the raw data in one large aggregated survey “were…‘weighted’ using an undisclosed YouGov formula which reduced the lead to sex per cent .” But all reputable pollsters know that their sample will not usually be representative of the population, for example by having too few women or too many Guardian …

Continue reading »
Posted in Op-eds and Polls | Also tagged , , and | 4 Comments
Advert

Recent Comments

  • Peter Hirst
    Concepts around money and wealth vary depending on how much you've got. To some it's about survival, to others a transactional process that empowers and liberat...
  • Nick Hopkinson
    Thank you for writing this Paul. It is important to try to demystify Burnham’s policies. I understand he is going to give a major speech next week....
  • Peter Martin
    "However, real devolution requires more than transferring responsibility. It also requires fiscal devolution I've made the same point previously. W...
  • Paul Reynolds
    Making international comparisons in health spending is something of a minefield, with different definitions of 'health spending', currency changes, and the divi...
  • Tom Bailey
    Yes indeed, “We await clarification. “ Andy likes to be liked, and for the last ten years he has been “worshipped” by a select group of Manchester publ...