Tag Archives: tamar

Mark Pack

Two new reports into online politics

By Mark Pack | Tue 12th January 2010 - 3:10 pm

First up, there’s a report from the Hansard Society which has surveyed MPs and their use of the internet (“A study into how MPs use digital media to communicate with their constituents”):

Usage of internet by MPs - Hansard Society graph

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Posted in Online politics | Also tagged , , , , , and | 1 Comment
Mark Pack

Lib Dem website comes close second in policy search tests

By Mark Pack | Wed 21st October 2009 - 8:55 am

News from Brand Republic:

Tamar, the natural search conversion agency, has today released the results of its first Political Search Index, which tracks how easy it is for voters to find official policy information from the mainstream political parties online.

The results show the Labour Party trailing badly behind the Conservatives, Liberal Democrats, Green Party and the Scottish National Party.

Tamar’s research looked at fifteen specific policy areas of interest to voters and examined how effectively the political parties have optimised content on their own websites for Google.

The overall scores were:

Conservatives 1.5
Liberal Democrats 1.9
Greens 3.1
SNP 6.8
Labour 25.9

You can read more here.

Posted in Online politics | Also tagged | 4 Comments
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