The Voice

The 12 most-read LDV posts of 2014 (Day 5)

By | Mon 29th December 2014 - 2:45 pm

Throughout the 12 days of Christmas, we’re bringing you the 12 most-read posts on this site of 2014. Here’s today’s offering…

Opinion: Why changing leader now WILL save the party in 2015 and beyond – Jonathan Pile | Tue 24th June 2014

Could ditching Clegg this summer really help the party? Absolutely Yes. It would signal that we have listened to the voters – a fundamental requirement for a party that calls itself democratic. A new leader – be it Vince Cable, Tim Farron or anyone else known by the public to have agonised with the choices forced on the party by the Conservatives – will allow us to say an authentic sorry and reconnect with our 2010 voters and beyond. …

In 1990 when John Major (+15) replaced Margaret Thatcher (-46) he successfully reconnected with the voters and defeated Neil Kinnock’s Labour Party even with 13 years of Thatcherism and the poll tax as a legacy. In our own party, on average each leader change has seen a +13% improvement in negative attitudes about the Party leader which transfers into gain in party polls. Fear of failure is our greatest enemy, the party can unite and win with a new leader and a reconnection to our 2010 voters.

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