Matthew Goodwin’s new book, New British Fascism: Rise of the British National Party, expands on one of his previous works on political extremism to look in-depth at just the BNP.

New British Fascism: Rise of the British National Party has at its heart an extensive set of interviews with BNP members. His conclusion is a nuanced one – that the BNP has carved out a strong base in a narrow niche, meaning both that it is not likely to disappear any time soon nor is it likely to break through to major levels of support.

That base is made up of “supporters who are socially distinct and deeply concerned about a specific set of issues”, primarily “angry white men: middle-aged and elderly working-class men who typically have few educational qualifications and are deeply pessimistic about their economic prospects”. Unlike predecessor parties in the 1970s, it is anti-Muslim rather than anti-black sentiment which features most strongly and concerns about the cultural direction of the country are prominent.

As Goodwin points out, the success of a political party is dependent on both the “demand side” (the wider political context in which it operates) and the “supply side” (its own organisation and ability to make its own political weather). The BNP’s rise has seen it attract voters on the basis of both hostility towards immigration and political dissatisfaction – the combination being “the most important predictors of whether somebody will vote BNP”.

The post-general election troubles of the BNP suggest that not only is their level of support limited, but that due to their failings on the “supply side” they may indeed fall back into that irrelevance which was their home for many years.

For that to happen, other parties will need to learn the lesson of the BNP’s rise, with its effective tactics that Goodwin documents of getting stuck into local community issues which other parties take up in many areas but were neglecting where the BNP got stuck in. In that they will be helped by the age factor Goodman points out: “the BNP’s attempt to widen its appeal among young people has met little success”. Added to that is the widespread opposition to the BNP due to abhorrence of its views to most people on race and toleration.

Goodwin’s book is both a good example of how detailed investigation of a minor party can reveal much new about the sources of its support and motivations of its members, and also an extremely useful background guide for anyone wanting to fight elections successfully against the BNP.

You can buy New British Fascism: Rise of the British National Party from Amazon here.