Over on his work blog, Lib Dem Voice’s Mark Pack has been looking at the manifesto mailing for the London Mayor elections:
For all the value of the detail of the booklet, the reality is that most voters only glance briefly through such a publication. The initial, quick impression each candidate gives matters far more than the detail of what they say in third paragraph, fourth sentence. Those sentences only make it into wider prominence if an embarrassing typo makes them into diary column fodder or if policy naivety means a small detail can be turned into a tabloid front page shock story.
So what quick impressions do the candidates leave?
Go and read the post to find out what Mark made of the manifesto booklet.
* Newshound: bringing you the best Lib Dem commentary in print, on air or online.
Follow @libdemvoice.org on Bluesky
Like us on Facebook
Subscribe to our feed
Sign-up for our daily email digest
Lib Dems are reviewing policy and strategy says PoliticsHome
From Norman settlement to a civic square
Church Green video
Thinking of standing for election or re-election next year? Helpful questions to consider
Anthony Acton
Kira Collins
Tom Bailey
Simon Robinson
Tom Arms