Local elections broadcast


* Mary Reid is a contributing editor on Lib Dem Voice. She was a councillor in Kingston upon Thames, where she is still very active with the local party, and is the Hon President of Kingston Lib Dems.

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  • Comment removed for legal reasons

  • Are we saying Councillors from other parties don’t work hard, listen etc. We know they do, so why do we infer such things.

  • Agree with Theakes.

    It would be good if Lib Dems renewed the issue that Tony Greaves championed……. empowerment. It’s not just doing things to and for people… its doing things with people.

    There seems to be a bit of a vacuum these days and its not enough, as we used to say, to take a firm stand on dog dirt.

    PS Why are Lib Dems keeping quiet about Cameron and the Greensill business. Is it anything to do with EDF and who worked for them ?

  • It is a good local elections broadcast with a focus on what local elections are about.

  • @Theakes

    Just finished writing my election leaflet – in it I said “Don’t vote for me, I am sure my opponent will work equally hard.” – I didn’t want to infer the wrong things. While doing that I saw the latest ad for Coca-Cola – it said: “Don’t drink Coca-Cola, Pepsi will quench your thirst just as well.” Nice to see a change after all those ads saying that it satisfied your thirst – implying that other liquids don’t – that was totally outrageous.

    Of course those wonderful Labour councillors in Liverpool have been working hard and we should be praising them in our PPB – and it was totally outrageous that we didn’t. Just a little fly in the ointment – it seems all that “hard work” has meant delivering a “deeply concerning picture of mismanagement” according to the inspection report of the council. Too often near or complete “one party states” whether of Tory or Labour councillors lead at best to lazy councils and councillors and at worse incompetent ones – Lib Dems bust that open!

    … in short come of it @Theakes – hopefully Lib Dem councillors and activists have been working hard and have been demonstrating that and this PPB on behalf of the Liberal Democrats will help back up their message.

  • Helen Dudden 16th Apr '21 - 7:48am

    The many years I have lived in the Bath area I have known several Libdem councillors that give their all, to what they obviously enjoy, working in the community.
    I believe that honesty and transparency has to be top of the list on any matter connected to the Public Purse.
    Having worked in Teacher Staffing many years ago, it was not the salary that kept me turning up day after day, as my Manager said, its putting enthusiasm into working in Local Authority. Working to make schools, and public buildings work efficiently.
    Honesty, and transparency for the local community. If I had been fitter I too would have liked the chance to be a councillor.

  • James Moore 16th Apr '21 - 5:32pm

    I thought the first 60 seconds was a bad internet spoof. This is cringingly awful – as well as completely vacuous.

    I actually think we’ll do quite well in this election, but it will be no thanks to the national campaign. I just hope we didn’t pay anyone real money for this. Some our local activists have produced better material for the price of a pint.

  • The issue is surely not inferring negatives (or not) on other parties; but whether our messaging is distinctive and differentiating from others; so giving voters a reason to switch to us.

    For those of us with long memories, the ‘working hard for you’ message, reinforced by Focus-type leaflets used to be that differentiator – but the other parties have since caught up (surprised it took them so long). So everyone is saying and (to some degree) doing the same thing; and as others have more resources (money) than us we’re not getting that cutthrough.

    Similarly, claims to be ‘fairer’ may well be true, but Labour at least is going massively after that positioning so it is almost impossible for us to stand out.

    We’re finding (I’m in north London) some traction along the lines David Raw (after Tony Greaves) advocates:

    The Liberal Democrats do things WITH residents, not TO them.

    Of course we have to wait until May 6 for the verdict, but there seems promise there – and it reflects and expresses our values well also. Which is no bad thing.

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