Tag Archives: hornsey and wood green

Working together in North London

haringey lib dems

The campaign in Hornsey and Wood Green this year to keep the wonderful Lynne Featherstone as MP was the biggest we in Haringey have ever fought.  One of the really gratifying aspects of the campaign, despite the disappointing results was the way in which other North London parties came to help. Whether it was knocking on doors, writing blue envelopes or running fundraisers for Lynne, the support from our neighbouring parties was fantastic.

After Lynne’s defeat came the depressing task of closing down the constituency office and laying off staff. The local party looked hard at party finances and decided that the only way forward was for us to pool resources with other parties nearby. So we started discussions with Camden and Islington about sharing office space and an organiser. Three months later we have a new office, smaller but better located than our previous office and a new organiser who is shared between the three local parties.

Posted in Op-eds | Also tagged , and | 4 Comments

Opinion: Performance v Effectiveness: How the Lib Dems can (and must) fight smart

In the run up to the election, I sent numerous emails to activists in Hornsey and Wood Green, congratulating them for hitting ‘green’ in all our HQ-monitored key performance indicators (KPIs).

We were model pupils. Bar membership, I think we hit green every month, on every indicator.

And it’s no wonder. We worked so hard – and the campaign was the biggest that Hornsey had ever seen: in terms of numbers of activists on the ground, number of doors knocked on, and pieces of literature produced and delivered.

We were more organised and more targeted in our approach than ever before. We couldn’t have worked harder.

In fact, the one thing that didn’t hit ‘green’ was the only thing that really mattered – the result. That was a big fat (-10,000) red.

This pattern was true of many other seats – and as a local campaign manager, I’ve put a lot of thought into why this happened.

Posted in News | Also tagged | 53 Comments
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