Our place to talk – an independent website for supporters of the Liberal Democrat party in the UK.

The most-read independent website by and for Lib Dem supporters. Not paid for by trade unions or millionaires.

Advert

Author Archives: John Surie

Follow @@LibDemsOverseas

Insights from the 2020 US Elections: A report from Liberal Democrats Overseas North American Branch

By John Surie | Mon 11th January 2021 - 5:15 pm

For the past six months, while liberals everywhere were biting their nails, the LDO North American Branch were analysing data sources and talking to anyone they could to gain useful insight into the US Elections.

The result is a report and Paddy Ashdown Forum / Liberal Democrats Overseas webinar entitled US Elections: Insights and Lessons for Lib Dem Campaigning to be held on Monday January 18th at 18:00 GMT.

So, what are the insights and lessons learned? The LDO report distills it all down to 7 key insights.

1. The ‘non-campaign’ campaign: Virtual campaigning comes of age

While Trump repeated his 2016 strategy, relying heavily on big rallies and live cable news coverage, the Biden team relied on virtual campaigning tactics. Democrats had to completely rethink how to connect with voters, finding new, imaginative ways of re-creating the emotional connection over the phone, text, Facebook message, and Zoom. In fact, virtual campaigning turned out to be more efficient, greatly extend reach, and be as impactful as traditional in-person events and door-knocking operations.

Continue reading »

Posted in Campaign Corner and News | Tagged political campaigning and us election 2020 | 11 Comments

Most Read

Op-eds

Huge victory for Campaign for Gigi (Tom Morrison)
Andy Burnham’s record on policing: Success story or missed opportunity? (Iain Donaldson)
Burnham: Strategic implications (Paul Reynolds)
The Brexit Referendum – 10 years on (Callum Robertson)
One year on, and I’m still finding it hard to feel pride (Rebecca Jones)

Advert

Recent Comments

expats
Burnham hasn't yet been confirmed as PM but already the right wing media, and some on here, have decided that he's not up to the job... If memory serves, withi...
Roland
>". If Chloe is referring to VAT on public school education then I disagree. Those who can afford £ 65,000 p.a. in fees at Eton can well afford to pay the V...
David Raw
Poll rating amongst teachers ? But, they happily gobbled up the 10% pay rise Ms Phillipson arranged for them though, Chloe. As to being a nasty piece of work, ...
Chloe
Her poll rating amongst teachers is awful, & to read the teachers blogs about the reforms she put in place is an eye-opener. Above all else, those calling ...
Tom Bailey
In the 1970’s an American man called Walter Carlos was a serious well established musician, professional in the world of electronic music. At some point he w...