Tag Archives: slogans

What do you think of “Demand Better”?

So we have our new strapline. Demand Better.

I like it.

It’s active and aspirational. It tells us that we are not stuck with this crap. We can have a fairer, happier, more equal country and we all have a part to play in making it happen.

Optimistic, from-the-heart vision and ambition is long overdue in politics. Clinton and Obama won with strong messages of positivity and hope. We will overcome the negative, divisive, anti-democratic rhetoric from the extremes and solve problems in an inclusive way.

It’s versatile – Demand better for health, for Scotland, for Petersfield, where our excellent Sarah Brown hopes to unseat Labour in a by-election on 13th September.

And we can also think of it as an inspiration and a challenge for us to always push ourselves to deliver the best we possibly can for people. We will never have solved all the problems of the world. We will forever have to come up with creative, liberal solutions to the problems we know about and can predict or new ones that come along. And we can, of course, demand better of our party processes and, for example, any controversial policy papers on migration that might happen to come along.

Posted in News | Also tagged and | 85 Comments

Does “Open, tolerant and united” fully project what the Liberal Democrats are about?

“Open, tolerant and united.” It’s the phrase you will hear in many Liberal Democrats speeches and press comments at the moment. It seems to be taking the place of “Stronger Economy, Fairer Society.” But is it what we should be saying right now?

It’s not a bad thing. You wouldn’t have found anyone saying that they actively wanted a weak economy and an unfair society, but here is evidence everywhere that some people  want us to be isolated, intolerant and divided. The referendum result gave a massive boost to those malevolent forces who thrive on fear and hatred and brought them from the fringes into the very heart of our political culture.  Being openly racist is becoming more acceptable and that’s something we need to be standing up against.

So, it’s ok to have those values at this time.  Openness – which to me encompasses co-operation, generosity of spirit, curiosity and willingness to listen. Tolerant means that we accept our differences and let everyone live life as they wish so long as it doesn’t infringe anyone else’s rights. United. Now, that’s a funny one. I don’t want a divided country like we quite obviously have at the moment. I don’t want my country to break up, either, however much I might have wanted to saw England off and cast it into the Atlantic on its own at around 5 in the morning of 24th June. But I’m not sure I absolutely want a united country. That’s a bit too conformist for a free spirit like me. I want a country where everyone lives together peaceably, with common values of freedom and generosity. I’m just not sure united is the right word when it’s our differences that help us learn and explore and succeed. 

Posted in Op-eds | Also tagged | 23 Comments
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Recent Comments

  • Steve Trevethan
    Thank you for a bravely honest article! Might the “leadership” which took the L. D party into enforced student debts/loans have been confused about the i...
  • David Le Grice
    Weird that this appears to be the first LDV article about this, and the first time anyone in the parliamentary party has spoken up about it (as far as I'm aware...
  • Jack
    Delighted to see conference overwhelmingly reject the EHRC guidance (they don't deserve three quarters of that name - I accept they are a commission). People ar...
  • Geoff Reid
    Somebody had to say it eventual!y. Thank you Tom for inviting us to be honest on this matter....
  • Hywel
    Important point there Paul. For all the angst about 'lack of cut through' that has pretty much been the case for most of the time the LIb Dems existed except f...