When I was in Year 5, Jamie Oliver confiscated our turkey twizzlers and re-vamped school dinners to stop us from getting fat. We learned about the food pyramid, about good fats and bad fats, and about the importance of a balanced diet. PE was compulsory and we learned about calories, kinetic energy, how to exercise safely. In PSHE we learned that around one in three cigarette smokers will die from smoking. We learned how harmful alcohol was for both physical and mental health. We had Talk To Frank, a government service which gave us the low-down on all the dangers of drugs. Which is why it’s always confusing to me when every new public health proposal is veiled in the language of empowerment.
If the goal was empowerment, then we hit that long ago. Empowering people to make their own decisions necessarily means understanding that some people will make different choices even when faced with the same circumstance. An empowered person is not forced into any particular choice but may exercise their own agency to make their own decisions as they see fit.
Removing these choices, placing barriers to them, or otherwise nudging, cajoling, and strong-arming people away from certain choices, is the opposite of empowerment. It’s telling people that they are not free to make their own choices, or that, if left to their own devices, they’ll make the wrong choices. The reality is that, when it comes to health, most people are making informed decisions which align with what they want to do.
You can make an argument that people cannot be trusted to make their own decisions, but it is not a particularly liberal argument and I’d hope this party would not entertain that at all.