Since the results of the 2026 Local Elections, there has rightly been some deep analysis of where we are as a party. Colleagues have argued that we are abandoning the North of England, only focusing on leafy rural areas and are ignoring our cities. While I wholly agree with this criticism, I think it misses an even more crucial point. Even in areas which are becoming our ‘new heartlands’, we are stagnating or even slipping back.
This brings us to West Sussex. As a local member, I do have more to celebrate than some around the country. For the first time since 1997, the Conservatives have lost control of the council, with us being the leading party, albeit tied with Reform. It also looks like we will be able to come to an agreement with other parties and lead the council. However, this top-down analysis misses a tale of two halves.
While in our held constituencies, Chichester, Horsham and Mid Sussex, the party made excellent gains, outside of these constituencies, a different story unfolded. Take Arun District as an example. Of the ten divisions we held before the elections, two of them came from this part of Sussex, namely Bognor Regis East and Littlehampton East. After the 2026 Election, of our 23 seats, none are in Arun District.
Both of the aforementioned seats were lost to Reform, with longstanding councillors losing their opportunity to represent their communities in the new administration. This reflects a national pattern. In areas deemed ‘unfavourable’ or as not having the ‘right demographics’, the party is surrendering ground to new radical alternatives.
Arun District should not be a place where we are losing ground. But even in the 2023 Local Elections, where we excelled across the country, we slipped back here. Too often when speaking to voters on the doorsteps during this year’s campaign, we heard the same message, ‘we like you locally, but we want to punish the government, so we will vote for Reform’. Without us having a clear national message, one with liberal ideas and values at its heart, we will continue to lose in areas like this that we need for future success. Currently, as we are not seen as important enough on the national scene to even be worth a protest vote for many