Tag Archives: publicity

There has been no shortage of criticism directed at Carl Cashman over the past few days following his appearance as the cover star of Attitude magazines Pride edition. Yet, looking at much of the reaction, I cannot help but conclude that there is more than a hint of the green-eyed monster at work.

The truth is that many of those complaining would love to have Carl’s reach, his charisma and his ability to connect with audiences far beyond the traditional Liberal Democrat bubble. His interview is an excellent one. He speaks about the importance of promoting positive masculinity to young men, something desperately needed in an era when too many are being lured towards toxic online influences. He stands unapologetically alongside trans people at a time when far too few politicians – sadly, even within our own party – seen prepared to do so publicly. He criticises former leader Tim Farron’s stance on gay sex after losing the leadership, reflects honestly on the shortcomings of the Conservative-Liberal Democrat 2010-15 Coalition government, and consistently roots his politics in the liberal belief that individuals should be able to live their lives without unnecessary interference as long as doing so doesn’t stop others from doing the same.

That is liberalism with conviction.

When I sat down with Carl in Liverpool late last year for what became the first longform interview that he gave – available in three parts on this site – I came away convinced that his political future looked to be exceptionally bright. Nothing that has happened since has changed that judgement. If anything, it had reinforced it.

Of course Carl is undeniably photogenic. Politics has always rewarded people who communicate visually as well as verbally. But reducing his success to his appearance misses the point entirely.

The real reason he is becoming such an effective communicator is that he does not look, sound or behave like what many peoplr imagine a Liberal Democrat politician to be. He reaches parts of the electorate that the rest of us often struggle to engage. He’s authentic, comfortable in his own skin and able to communicate liberal values in a language that resonates well beyond Westminster or party conference. That is a gift.