Someone’s attacked you online; should you respond?

The US Air Force may not seem the obvious place to go for advice on this, but they do seem to take online communication seriously and are an organisation whose activities, particularly in Iraq and Afghanistan, are frequently talked about online.

Being also rather a large bureaucracy, they’ve created a flowchart to help decide how to respond to online comments. Some parts are, er…, very American management speak (“proactively share your story”) but there’s also a lot of good sense in it, particularly in its five headings about responding to blog postings:

Transparency (make clear who you are)
Sourcing (give sources for your claims)
Timeliness (respond quickly)
Tone (the tone you use reflects on yourself and your organisation)
Influence (put your efforts into the sites that matter most)

Anyway, here is the full flowchart for your delectation.

UPDATE: Here is the updated version.

Certainly the US Air Force seems to get the Web 2.0 world rather better than the US Army, with its odd description of Twitter.

Hat-tip: David Meerman Scott

Read more by or more about .
This entry was posted in Online politics.
Bookmark the web address for this page or use the short url http://ldv.org.uk/8793 for Twitter and emails.

5 Comments

Post a Comment

Lib Dem Voice welcomes comments from everyone but we ask you to be polite, to be on topic and to be who you say you are. You can read our comments policy in full here. Please respect it and all readers of the site.

If you are a member of the party, you can have the Lib Dem Logo appear next to your comments to show this. You must be registered for our forum and can then login on this public site with the same username and password.

Your email is never published. Required fields are marked *

*
*
Please complete the name of this site, Liberal Democrat ...?




Recent Comments

  • User AvatarRoland 30th Sep - 2:23pm
    @AndrewR (30th Sep '14 - 1:56pm) - "If you earn that little it’s doubtful you’re even covering your own cost to the state never mind...
  • User AvatarA Social Liberal 30th Sep - 2:21pm
    Nigel - download the self publishing booklet on Amazon - they take a percentage of the sales but I don't think there are up front...
  • User Avatarrob 30th Sep - 2:18pm
    Caron you are right - Nick Clegg should have being touring the news studios condemning this and saying this is what we've stopped a full...
  • User AvatarCaron Lindsay 30th Sep - 2:16pm
    It's just so horrible. It completely takes away people's freedom on how to spend their money. You can't buy food from a market stall cos...
  • User AvatarJack 30th Sep - 2:11pm
    It's difficult for the Lib Dems to vigorously oppose something they supported so vigorously in government. Is there some line of dumping the burden of...
  • User AvatarMatthew Huntbach 30th Sep - 2:09pm
    David Allen Matthew comes up with an ingenious argument that it was all the fault of the SDP, who caused the Liberals to wreck the...