t is meant to be a Chinese thing. Face is very important. A western synonym might be a combination of pride and credibility. At any rate, it is important that a person not be seen to lose face; that they are not made to look foolish or stupid.
In addition, the person who is right has to be careful not to look too superior. They are all too conscious of the Western proverb: “There but by the grace of God…”
The West, on the other hand is an “I told you so society”. It loves to rub the noses of its politicians in their mistakes and failed promises. It positively drools at the prospects of adopting an air of righteous superiority.
Asian politicians will often give their opponents a way out—an honourable exit. Their Western counterparts, will hound, pester and plague their rivals to the bitter end. Their aim is to strengthen their position with an adversarial political system that allows nothing less than the total humiliation of their foe.
There are advantages and disadvantages to both approaches. The retention of face is more of a long game. It recognises that today’s enemy could be tomorrow’s ally. Forcing a loss of face is more a winner takes us all scenario.
The prize in the West is higher. But so is the price paid the loser, which is why they fight so hard to win, and if they can’t win they fight hard not to lose. When caught in a lie—or a mistake– they double down, fabricate, invent, cover-up, issue counter-accusations, rant, rave… almost anything and everything short of an admission of error or wrongdoing.









